Some neat Google Analytics tricks

find it at http://blog.jayratkowski.com

One of my favorite sites for the do-it-yourselfer, SEOmoz, had a handy blog post about getting some more usefulness out of Google Analytics. GA is famous for providing a boatload of data with no obvious way to understand what it’s saying; so tricks like these help get some real useful info out of your data. A very useful tip for someone running their own website is step 2 in this article.

2) Check Your Analytics Code Is Correctly Installed
This is a super easy one, but definitely one worth running on any new site you take a look at. SiteScan will crawl your site and check for the analytics code which is pretty nifty. It even intelligently checks for the old and new versions of the GA code. Nice. Unfortunately the free version only checks 100 pages but it’s definitely a solid resource for smaller sites:

Another quick check for correctly installed Google Analytics is to look for referrals from your own domain. Any referral from your own domain indicates that there are pages not correctly tagged (and will even show you which ones!). Nice.

Especially when you’re using a content management system or have started hacking your site and modifying the original design, it’s great to do checkups like this to see if some of the pages you’ve added aren’t being tracked.
One of my favorite sites for the do-it-yourselfer, SEOmoz, had a handy blog post about getting some more usefulness out of Google Analytics. GA is famous for providing a boatload of data with no obvious way to understand what it’s saying; so tricks like these help get some real useful info out of your data. A very useful tip for someone running their own website is step 2 in this article.

2) Check Your Analytics Code Is Correctly InstalledThis is a super easy one, but definitely one worth running on any new site you take a look at. SiteScan will crawl your site and check for the analytics code which is pretty nifty. It even intelligently checks for the old and new versions of the GA code. Nice. Unfortunately the free version only checks 100 pages but it’s definitely a solid resource for smaller sites:

Another quick check for correctly installed Google Analytics is to look for referrals from your own domain. Any referral from your own domain indicates that there are pages not correctly tagged (and will even show you which ones!). Nice.

Especially when you’re using a content management system or have started hacking your site and modifying the original design, it’s great to do checkups like this to see if some of the pages you’ve added aren’t being tracked.

Jay

Jay Ratkowski runs this joint, which is why his name is on the front door. You can find him elsewhere at Google+, Facebook, or Twitter

More Posts - Website

Author: Jay

Jay Ratkowski runs this joint, which is why his name is on the front door. You can find him elsewhere at Google+, Facebook, or Twitter

What you say?